💳 American Express Q2 2025: Still Premium, But Fairly Valued?

American Express (AXP) Q2 2025 earnings analysis: record revenue, 3.1M new cards, and strong fee growth offset by rising costs. SWOT analysis, valuation scenarios, and price outlook for value investors.

TL;DR Summary

American Express (AXP) posted record revenue and beat EPS expectations, yet shares dipped slightly as investors digested rising costs and macro risk. Despite strong cardholder engagement and new card growth, the current valuation leaves little margin of safety. AXP looks like a “Hold” — with better buying potential under $290.


Q2 2025 Recap: Resilient Premium Growth, Margin Watch

AXP reported $17.9B in revenue (+9% YoY) and EPS of $4.08, beating consensus estimates. Spending in premium categories stayed strong, with +10% in business-class travel and +9% in luxury lodging. The company added 3.1 million new cards, a majority in fee-paying tiers.

Despite strong revenue, expenses grew 14% YoY, primarily due to investments in the Platinum platform, Centurion Lounge expansion, and digital infrastructure. Management reaffirmed full-year guidance and expressed confidence in monetizing these investments starting Q4.


Key Highlights

  • Record revenue: $17.9B (+9% YoY)
  • EPS: $4.08 (vs. $3.87 est.)
  • Fee revenue: +20% YoY
  • Luxury spend: +10% (biz class), +9% (lodging > $5K)
  • New cards: 3.1M (majority fee-based)
  • Expenses: +14% YoY
  • Guidance reaffirmed: EPS $15.0–15.5 for FY25

📈 Revenue vs Net Income (Past 5 Quarters)

Line chart showing American Express revenue and net income trends over the past five quarters from Q2 2024 to Q2 2025

SWOT Analysis

In Q2 2025, American Express showed strong fundamentals with growing revenue and customer engagement, but rising expenses and macro uncertainty created a more balanced risk-reward profile.

Strengths

  • Consistent top-line growth
  • Strong brand and pricing power
  • EPS beat and stable credit metrics
  • High-spend user base remains sticky
    → Impact: +$10 to +$15

Weaknesses

  • Operating costs growing faster than revenue
  • Near-term margin pressure
    → Impact: –$5 to –$10

Opportunities

  • Upside from monetizing Platinum & lounges
  • Rising NII and strong card acquisition
    → Impact: +$8 to +$12

Threats

  • Valuation premium (~21× P/E)
  • Macro risk: spending could slow
    → Impact: –$10 to –$15
SWOT table summarizing price impact estimates for American Express Q2 2025 including Strengths, Weaknesses, Opportunities, and Threats

📊 SWOT Price Impact Chart

Bar chart showing estimated price impacts of Strengths, Weaknesses, Opportunities, and Threats for American Express

Valuation Scenarios

To gauge where American Express stock could head next, we modeled three valuation scenarios based on management’s full-year EPS guidance and current market conditions. These scenarios—bull, base, and bear—reflect different assumptions about earnings performance and valuation multiples. By assigning probabilities to each case, we arrive at a fair value estimate to help long-term investors assess risk and reward more objectively.

Valuation scenarios table showing bull, base, and bear cases for American Express Q2 2025 with price targets and EPS assumptions

🎯 Fair Value = $307 (probability-weighted)

Visual 3: 📐 Valuation Scenario Chart

Vertical bar chart comparing bull, base, bear valuation targets and current price of AXP

Peer Comparison: How Does AXP Stack Up?

Before deciding whether to hold or accumulate more shares, it’s helpful to see how American Express stacks up against similar financial giants. While AXP excels in card fee growth and premium customer acquisition, competitors like Visaand Capital One offer different strengths—whether it’s higher scale or better short-term valuation. Here’s a snapshot comparing key financial metrics from Q2 2025 across the three companies:

Table comparing American Express to Visa and Capital One on EPS growth, revenue growth, operating expenses, dividend yield, and forward P/E ratio in Q2 2025

Verdict: Hold For Now — But Watch That $290 Line

American Express is still executing at a high level, but the stock looks fully priced for now. With fair value near $307, the market isn’t offering a discount. For long-term investors, a dip to the $280–290 range could create a more attractive setup.

📌 Current View: Hold
📉 Buy Zone: Under $290
📈 Re-evaluate: Over $325


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Disclaimer

This analysis is for informational purposes only and does not constitute investment advice. All data is sourced from American Express’s official Q2 2025 earnings release and call transcript.


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